Glossary
What is an outbound call?
The calls your business makes: what they're for, how campaigns work, and what to check before you dial.
The short answer
What is an outbound call?
An outbound call is a phone call your business places to a customer, a lead or anyone else, as opposed to an inbound call, which they place to you. Typical outbound calls are appointment reminders and confirmations, follow-ups on quotes, returning missed calls, lead qualification, sales and feedback surveys. Calling consumers is regulated in many countries, so check the consent and calling-hour rules that apply where you call.
Common outbound calls
Most small-business outbound calls fall into a few kinds:
- Appointment reminders and confirmations.
- Returning calls you missed.
- Following up on quotes and new leads.
- Feedback and satisfaction calls after a visit or a job.
- Sales and renewal calls.
Example
A dental clinic calls every patient the day before their appointment to confirm. With a full schedule, that takes a big part of someone's morning, and some patients don't pick up on the first try, so the calls have to be repeated in the afternoon.
Outbound calls with an AI agent
The same Daber AI agent that answers your calls can also place them, one at a time or as a campaign from a list. Campaigns retry people who didn't answer, a circuit breaker halts a campaign that behaves badly, and optional voicemail detection avoids spending a call on a recording. Every outbound call is saved like an inbound one, with a recording, a transcript and a summary, and transfer to a person works there too.
Questions
What is an outbound call campaign?
A set of outbound calls to a list of people for one purpose, such as confirming next week's appointments or following up on quotes. A campaign tracks who was reached, who didn't answer and who needs another try.
Are there rules for business outbound calls?
Yes, in many countries. They can cover consent for marketing calls, do-not-call lists, the hours you may call and, in some places, automated calls. They differ by country and change over time, so check the rules where your contacts live before you launch a campaign.
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